Myfitnesspal is a nutrition tracking app, acquired by Under Armour in 2015. The job was to simplify onboarding, search and tracking, the key experiences for our users. I connected the dots, working across multiple offices and leading design efforts to protect user data, verify accounts and inspire user loyalty by celebrating food logging streaks.Case Study: Achievements
In my spare time...
While at Daily Burn, my job was to help our subscribers find workouts they love and encourage lasting, healthy habits. From 10-foot UI, to mobile I introduced key functionality like favoriting and goal-setting as well as big swings like premium memberships, audio workouts and daily live-streaming fitness classes.Case Study: Onboarding
Born and raised in Australia. With only a laptop and a small backpack, I moved to New York City in 2014 to work at a startup. A few years later, I found myself designing the future of connected fitness for millions at Under Armour. Still curious, still learning every day.
Recent writingThe Magic of Magnifying Your Passions (8/26/20) Product launches, decoded (3/4/20) User overboard: thoughts on onboarding (12/12/19) Great design happens in the open (12/9/19) View More