Payments are moving from plastic to antennas, meaning that spending money on stuff is one click away from being shared with the world.
Is this worthwhile? I’d say not. But it is strangely captivating. And apparently it helps people stick around.
Venmo “decided to make (themselves) more social by steering everybody’s jokey payment summaries into public “newsfeeds.” The scroll of payments, they found, increased user engagement.”
Here’s a spin on Venmo’s public feed, that updates with recently purchased insert item.